{"id":674,"date":"2025-09-05T11:53:00","date_gmt":"2025-09-05T09:53:00","guid":{"rendered":"https:\/\/chambord-agency.com\/?post_type=podcast_episode&#038;p=674"},"modified":"2025-11-05T13:21:25","modified_gmt":"2025-11-05T12:21:25","slug":"pile-ou-saas-avec-pierre-olivier-danhaive-verbolia-s01e04","status":"publish","type":"podcast_episode","link":"https:\/\/chambord-agency.com\/en\/episode\/pile-ou-saas-avec-pierre-olivier-danhaive-verbolia-s01e04\/","title":{"rendered":"Pile ou SaaS? with Pierre-Olivier Danhaive \u2013 Verbolia S01E04"},"content":{"rendered":"<p>Imaginez une startup belge qui aide les e-commer\u00e7ants \u00e0 rivaliser avec Amazon sur le SEO gr\u00e2ce \u00e0 du \u00ab\u00a0SEO-as-a-Service\u00a0\u00bb. R\u00e9sultat apr\u00e8s 7 ans : 4,5 millions d&rsquo;ARR, des clients comme D\u00e9cathlon et Jumia (le g\u00e9ant africain), et une \u00e9quipe de 30 personnes repr\u00e9sentant&#8230; 15 nationalit\u00e9s diff\u00e9rentes !<\/p>\n<p>Ce qui m&rsquo;a bluff\u00e9 ? Leur mod\u00e8le \u00e9conomique ultra-premium. Pierre-Olivier nous donne quelques infos comme <b>\u00ab\u00a0Notre co\u00fbt d&rsquo;acquisition client, c&rsquo;est 30 000 euros.\u00a0\u00bb<\/b> Mais quand vos clients paient 5 000\u20ac par mois et restent des ann\u00e9es, \u00e7a change tout.<\/p>\n<p>L&rsquo;histoire a d\u00e9coll\u00e9 avec le Covid &#8211; quand tout le monde s&rsquo;est ru\u00e9 sur l&rsquo;e-commerce &#8211; puis a pris une nouvelle dimension avec l&rsquo;IA g\u00e9n\u00e9rative. Pierre-Olivier l&rsquo;explique parfaitement : <b>\u00ab\u00a0Pour nous, c&rsquo;est le deuxi\u00e8me Covid, donc c&rsquo;est la deuxi\u00e8me m\u00e9ga opportunit\u00e9.\u00a0\u00bb<\/b> Leurs pages optimis\u00e9es sont maintenant automatiquement reprises par ChatGPT et Perplexity !<\/p>\n<p>Et ce passage fascinant o\u00f9 il me raconte comment leur techno peut g\u00e9n\u00e9rer 3 \u00e0 5 millions de pages pour un seul client&#8230; En un clic ! Du d\u00e9lire \u00e0 l&rsquo;\u00e9chelle industrielle.<\/p>\n<p>On parle aussi de leur philosophie bootstrap, de leur expansion internationale depuis le jour 1 (oblig\u00e9s, le march\u00e9 belge c&rsquo;est 50 clients max !), et de leur vision AI pour automatiser compl\u00e8tement la cr\u00e9ation de contenu SEO.<\/p>\n<p>Si vous dirigez un e-commerce ou si vous r\u00eavez de construire une bo\u00eete internationale depuis l&rsquo;Europe, cet \u00e9pisode est fait pour vous.<\/p>\n<p>Alors, Verbolia, c&rsquo;est pile&#8230; ou SaaS ? R\u00e9ponse maintenant sur toutes les plateformes !<\/p>\n<p><em>Pile ou SaaS, le podcast qui plonge dans les coulisses des success stories du monde SaaS.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Imaginez une startup belge qui aide les e-commer\u00e7ants \u00e0 rivaliser avec Amazon sur le SEO gr\u00e2ce \u00e0 du \u00ab\u00a0SEO-as-a-Service\u00a0\u00bb. 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